UK Market Activator

UK Market Activator

About BRIDGE

bridge-partnership.com

We are a global consultancy with a difference. As well as supporting our clients to improve their organisational performance, we exist to help organisations do more good in the world. We do this through our expertise in leadership and organisational development. For 30 years, we have supported global brands by evolving and growing their leaders and teams, building inclusive cultures and helping organisations live their purpose.

Role Overview

We are looking for someone who will work in partnership with the EMEA Business Development and Marketing team and who will be a driving force for BRIDGE’s growth. You will have the opportunity to grow and manage the UK’s lead engagement activity for a growing business. You will assist us in unlocking new leads through our network of existing clients and beyond. You will be responsible for finding and nurturing new prospects and developing opportunities to interact meaningfully with leads, whether this be networking at events, hosting events or sharing great content (to name a few). You goal will be to grow our pipeline of high quality leads.

Working in an entrepreneurial environment, this is a fantastic opportunity to learn and play a major role in helping to grow the business. You’ll be given the opportunity to bring fresh ideas to the table and you’ll be encouraged to test and iterate.

You will be directly responsible for growing the team’s lead generation pipeline, pro-actively generating high quality leads by identifying, approaching, qualifying and nurturing them. Your challenge is to unearth great sales opportunities and partner with our client directors to grow BRIDGE’s client base in Europe.

 

Our perfect person… is this you?

We are looking for a tenacious and entrepreneurial self-starter. You’ll have a growth mindset with the ability and the hunger to find and nurture new opportunities. You’ll thrive in an environment where freedom and accountability are encouraged. A focus of yours will be testing new and effective ways to source leads. Many of these experiments will be a first for BRIDGE and you will have a significant role in shaping and implementing new methodologies. With opportunities to collaborate with peers across our regional hubs of North America, Singapore/Australia and Hong Kong.

You are highly proactive, full of perseverance, a quick learner and creative – we are a lean organisation and you’ll need to be able to balance working independently and as part of teams. You will be comfortable testing and implementing new technology that assists in our market activation.

You have the confidence and ability to persuade and influence stakeholders (Client Directors) at BRIDGE, understanding – crucially – that you need to work in partnership with them in order to grow their pipeline of leads. This includes managing the pipeline with them (you have excellent organisational and project management skills) as well as ensuring they are active at the right moment (you are able to galvanise when necessary).

The ideal candidate is an exceptional communicator and keen networker who can competently talk to and engage C-level leads. You are a people-person with a genuine interest in connecting with others and learning about them. You are interested in unearthing their organisation’s current challenges and also understanding what might be of interest to them in order to nurture them further.

Key Accountabilities

Lead engagement:

  • Pro-actively generating new leads by identifying, approaching, qualifying and nurturing them.
  • Understanding the different types of leads that are suitable for BRIDGE, and the most effective ways to approach them.
  • Working in partnership with Client Directors at BRIDGE to grow and project manage the pipeline of leads. Actively supporting them with their follow-ups to ensure they are personally connecting with leads regularly.
  • Networking and growing BRIDGE’s reach by using social media channels, social media, attending events.
  • Using the best sales technology to turbo-charge your productivity.
  • Speaking with warm prospects by phone and face to face to establish their requirements and ensuring that all leads are followed up on exhaustively.
  • Owning the CRM to ensure all opportunities are followed up promptly and effectively.
  • Tracking and reporting on progress. Analysing results and improving processes based on your insight. Providing insight into the type of leads and activities that are converting most effectively to help inform the UK team’s market engagement plans.

Event management:

  • Owning and project managing the annual events calendar for the UK (BRIDGE-hosted events and external events). Activities include:
  • Owning pre-event interaction with leads (finding, inviting, nurturing) and ensuring healthy attendance.
  • Nurturing potential partnerships for co-hosted events.
  • Owning post-event follow-ups in partnership with Client Directors, ensuring every opportunity is explored.
  • Event logistics – venue sourcing, budget management etc.
  • Exploring new external event opportunities (trade shows / conferences) and project managing BRIDGE’s participation.

Marketing:

  • Supporting with inbound lead capture e.g. via website.
  • Supporting with social media channels for the UK.

Our offering:

  • 30 days annual leave + bank holidays
  • Private health insurance cover
  • Salary of between £30K-£40K, depending on experience
  • Flexible working
  • Opportunities to shadow some of our leadership development programmes
  • Opportunity to participate in our profit-share scheme

If you are interested in any of the positions listed, please email your CV and cover letter to HR@bridge-partnership.com by 27th November. No agencies please.